Category Archives: Web Design

How To Speed Up Your Website Load Times

How To Speed Up Your Website

Having a fast website is more important than you think. The average smartphone user will leave a website if it does not load within 3 seconds; Google now considers page speed a major consideration for search engine rankings; 75% of internet users agreed that they would not return to a website if it did not load within 4 seconds. Interesting, right?

Continue reading

Does Your Website Have Holiday Charm?

Does Your Website Have Holiday Charm?

The holidays aren’t just a time for pumpkin-flavored everything and wintry festivities for consumers. They’re also the perfect time for web designers to extend that holiday cheer to the online world in fun ways to enhance user experience. Designers and website owners can celebrate the holidays just as much everyone else by adding some festive yet tactful charm to their designs.

Continue reading

How To Optimize A Landing Page

How to Optimize a Landing Page

Writing and designing a valuable offer is only the first step of getting leads out of that offer — next, you’ve got to set up landing pages so you can actually get those leads. Every tweak you make, big or small, could have a huge impact on the number of visitors that convert to leads. That’s why it is critical to make sure your landing pages are properly optimized.

If you’ve never heard (or fully understood) the term optimization, fear not. Optimized: max number of conversions at minimal cost. And conversion? Max number of conversions at minimal cost.

Continue reading

A/B Testing For Beginners

There are two ways to make more money from your website. The first is to drive more traffic, and the second is to convert more visitors into customers.

How do you know what to test? How do you know what the process looks like? How do you know where to begin? We have what can start you off, in this snazzy blog post.

Continue reading

Where Does Your Website Stand?

Being in the website design and development business, we see a LOT of websites on a daily basis. Especially in this digital age, you and I both encounter websites extremely often. That being the case, I’m sure you have stumbled across a website and thought “Wow, this website is awful. Difficult to use, and I can’t find what I’m looking for!” Am I wrong? I know I’ve done it.

Continue reading

Design Trends: Should You Lead or Follow?

Design Trends: Should You Lead or Follow?

Design trends are constantly changing. And I personally think that great designers by no means ignore the trends.. but maybe they aren’t always swept up by them. They study and understand them in order to better their own work, but do not ignore their own specific style for the sake of a trend. On the other hand, some designers focus more on new trends than others.

Continue reading